SEO, SEA, SEM, you’ve heard of these terms before, perhaps even without knowing what defines and differentiates them. The common goal of SEO, SEA and SEM is to rank a website as high as possible in the page results of a search engine like Google according to the search queries (keywords). There are many acronyms […]
Catégorie : english
15 Google ranking factors
Although it is difficult to weigh up the ranking factors in SEO with great precision, a good knowledge of how search engines work does guide SEO strategies. Search Engine Optimisation is the implementation of actions in order to improve your ranking on search engines. This is the exact definition of SEO: Search Engine Optimisation. To […]
What is SEO content?
Everybody talks about SEO, but do you really know what makes a content designed for SEO? Writing for the Web requires both editorial and technical skills. If you want your content to be visible on search engines, it has to be optimised, especially by using keywords. SEO content is intended for both robots and Internet […]
Who is Karen Spärck Jones?
Scientist and researcher in computer science, her work focused on natural language processing and information retrieval. She developed the TF-IDF methodology, a weighted relevance measure that is still used in most search engines today. Please meet Karen Spärck Jones. Born on 26th August 1935 in huddersfield in the UK, Karen Spärck Jones joined Girton College, […]
Who is Gerard Salton?
Born Gerhard Anton Sahlmann on 8th March 1927 in Nuremberg and died on 29th August 1995, scientist, professor and researcher in computer science, he is considered a pioneer in the information search industry and the « father » of web-based information retrieval. He is credited with the first vector model for information retrieval and the development of […]
When it comes to link building in an SEO strategy, there are plenty of different techniques that may be used. That topic is as broad as it is tricky. Whether you buy backlinks or not, whether you put yourself into the white or the black side, or perhaps you see yourself sailing through the 50 […]
Who is Robert Saxton Taylor?
Library curator, professor and accomplished author. He is considered as a visionary who took bold and calculated risks that led librarianship into the information age… Here is the biography of Robert Saxton Taylor. Native of Ithaca, New York, Robert S. Taylor graduated from Cornell University in 1940 with a B.A. in history, before being drafted […]
Who is Hans Peter Luhn?
Researcher in computing and Science Library & Information for IBM. His inventions can be found in various fields such as computer science, textile industry, linguistics and information science. He is credited with more than 80 patents… Let’s meet Hans Peter Luhn. Born in Germany in July 1896, he moved to Switzerland after graduating in order […]
Who is Vannevar Bush?
American engineer, President Roosevelt’s scientific advisor, researcher at the Massachusetts Institute of Technology (MIT), president of the NACA (NASA’s forerunner), he is considered as one of the Internet’s pioneers… Let us introduce one of the major Web player: Vannevar Bush. Born in 1890 in Everett, Massachusetts, Vannevar Bush joined the MIT campus in 1915 and […]
PageRank is dead ! Find out why
Nicolas Piquero is a seasoned SEO with 6 years experience. He worked as an in-house, agency and freelance SEO, with various major european companies. Being both a yourtext.guru and babbar.tech power user, it was obvious that he could be an ambassador for babbar’s tools. So, being based in London, he is the first babbar ambassador […]